Postcrossing Blog

I discovered these postcards on a random blog some months ago and their simple and sweet illustrations drew me in instantly. They’re made by Tasmanian designer Holly Webber. Holly spends her days doing freelance graphic design, and running the market, a popular seasonal market which gives local artists and designers the opportunity to showcase their wares.

Below are her answers to our interview about her lovely stationery line.

How did you get started doing stationery design?

For as long as I can remember (right from when I was a crafty kid!) I have always created my own cards. I officially started producing them in my second year of University when I began selling my photographic artworks in a local art gallery. As a graphic designer I spend a lot of time on the computer, constantly communicating via email. Email communication seems to have become the norm, but this always feels very impersonal when it’s with friends and loved ones. It’s very quick to send an email, but it’s just as easily gone, and yet it takes literally a few minutes to write a postcard, bring a smile to someone’s face and they can keep as a little piece of art on the fridge or wall. So early this year I started creating my range of illustrated postcards titled Letterbox Love – an easy way to say hello, without the formality of regular greeting card.

Where do you find your inspiration?

Baking! I love to bake and often deliver my baked goods in friend’s letterboxes which we refer to as 'letterbox love’. Cupcakes don’t tend to travel so well in the post, so I thought a whimsical illustration of one would be a good substitute. The heart balloon came about after I decided to actually call the collection letterbox love – I love the idea of post being delivered by a hot air balloon – how fun would that be to have a flying pig dropping a note into your letterbox! …Oh, and that’s my cat Coco peeping out from the basket of one of the balloons. As far as my design aesthetic goes – I love Scandinavian design for it’s clean lines and a good use of white space.

If you could define your style in 3 words, what would they be?

clean / whimsical / fun

Are you a postcard or letter writer yourself?

I had pen pals as a kid and do still write letters to some friends now, and I’ll always send postcards when I’m on holiday.

Can you show us a picture of your studio or workspace?

I thought I’d include a typical view from my desk…my cat Coco draped around my laptop – apparently iphones make good pillows, ha!

You can find Holly’s postcards at hollywebber.bigcartel.com.